Nathalie Mayfair

Project Description

Nathalie is the birth child of Juan Santa Cruz, owner of celebrity favourite’s Isabel and Casa Cruz restaurants in Mayfair and Notting Hill. The idea behind Nathalie was to create an up-scale takeaway deli that focuses on quality, tasty food, nutritional health and an overall unique customer experience. The attention to detail in the project was immense, and the outcome was a great success.

We were originally approached to design and build the app, where users can pre-order takeaway boxes and pick-up in store. This subsequently lead to the website design and development, as well as consulting with brand progression and packaging design. We worked closely with the Nathalie team to problem solve and overcome an array of challenges to ensure the app meets all their requirements, while always considering beautiful UI/UX design.

Work Completed

  • Branding
  • Packaging Design
  • Website Design & Development
  • App Design & Development
  • Logo Design

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Logo & Branding

When designing the logo a serif typeface was chosen to portray luxury, sophistication and a sense of
timelessness. We wanted to create a classic look that would also be current today.

Packaging Design

App Design Build

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